After Samsung and Panasonic, Bajaj Electricals open up an IoT center in India

While India has been witnessing a quick growth in the IoT sector, there are many companies like Samsung, LG, Microsoft, Panasonic that have shown a keen interest in expanding their IoT portfolio in India.

Adding one such name is Bajaj Electricals (BEL), that has launched an IoT center in its Mumbai office with a focus on offering solutions to customers in both B2B and B2C segment. The company has plans to feature in-house analytics system for both B2B and B2C customers.

In the wake of developments, the company has also launched a new initiative named ‘Project Evolve’ that would look at improving customer experience and increasing consumer engagement across its IoT business channel.

The company already provides offerings such as smart lighting and ‘digital ceiling’ comprising of solutions such as fire detection, security cameras, surveillance systems etc. for the enterprise customers. Bajaj also has an alliance with the UK based company Gooee for creating lighting products and solutions on the IoT platforms. This partnership entails them to develop full-stack IoT based lighting solutions for commercial spaces, retail outlets, hospital etc. It has other similar partnership for developing smart LED lighting, with Switzerland based WISeKey, which is a leading security and authentication firm providing solutions for personal data protection.

Though the company has set out goals of opening the IoT center, there has been no confirmation from the company as to what kind of products would they be lining up for its B2C IoT segment. However, there are speculations of smart LEDs to be be a definite part of it.

Microsoft has in past announced Microsoft IoT Central, an end-to-end IoT software as a service, LG had shown interest in foraying into the Indian market with its Smart IoT home appliances, whereas Panasonic unveiled an R&D center in India in partnership with Elxsi.

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Srishti Deoras
Srishti Deoras

Srishti currently works as Content Strategist for Analytics India Magazine. When not covering the analytics news, editing and writing articles, she could be found reading or capturing thoughts into pictures.