Airtel plans to venture in the home automation space with IoT

Aiming high for its Internet of Things and machine-to-machine solution, Airtel is planning to enter the home automation or the smart home segment. The move which comes as a step towards increasing their revenue base, the new solutions would enable users to control elements such as lighting, heating, air conditioning, music and security systems through their smartphones.

With smart homes becoming a technology to reckon with, there are many companies such as Digilux in the startup space and the well known players such as LG and Samsung, that are venturing into this space.

Though there is no clear picture on the products that the telecom major would be offering, the company is quite clear of its intentions of connecting millions of homes through its smart technology. The space being in its nascent stage, it might take Airtel close to a year or two to bring contemporary solutions defining the space.

A recent report published by Zion Market Research titled “Smart Home Market: Global Industry Perspective, Comprehensive Analysis and Forecast, 2016-2022”, global smart home market was valued at around USD 24.10 billion in 2016 and is expected to reach approximately USD 53.45billion in 2022, growing at a CAGR of slightly above 14.5% between 2017 and 2022. This clearly suggests the growth that this sector is witnessing and calls for an opportunity for various players to indulge into this space.

With various devices such as lighting, AC, CCTV, cameras, smart TV, washing machine etc. being controlled by smart devices such as smartphone or tablet, there has been an increased convenience and comfort from basic security monitoring to entertainment and much more.

All the major Indian cities—Delhi, Bangalore, Pune, Mumbai are adopting the smart technologies to the fullest. And in such a scenario, the move by Airtel would prove beneficial for both its customers and the company.

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Srishti Deoras
Srishti Deoras

Srishti currently works as Senior Content Strategist for Analytics India Magazine. When not covering the analytics news, editing and writing articles, she could be found reading or capturing thoughts into pictures.